Tuesday, September 4, 2012

Jolly Pumpkin’s De Viento Brew to Benefit Dexter Relief Fund and Victims of Spring Tornadoes


On March 15, 2012, a devastating tornado touched down in the small southeastern community of Dexter, Michigan – the hometown of one of the nation’s most noted craft breweries: Jolly Pumpkin Artisan Ales. While the brewery itself was not damaged in the storm, the compassionate owners and staff felt the immediate need to help out their neighbors who were affected by doing what they do best – make beer.

“Teaming up with co-conspirators Great Lakes Coffee Roasting Company, Schera’s Algerian Restaurant and The Abu Nawas Beverage Company, we’ve come up with a beer like none other,” says Brewer Ron Jeffries.

This dark and smoky-sour Saison is full of rich aromatic coffee and the spicy heat of Algerian spices – like grains of paradise, cinnamon, coriander and saffron – aged in oak barrels. Named “De Viento” – which in Spanish means “wind” – this beer is affectionately called “Tornado Relief Beer” by those at the brewery.

100% of the proceeds from the sale of this beer will be donated to the Dexter Area Tornado Relief Fund.

Jolly Pumpkin Artisan Ales is dedicated to more than the traditions of old world craftsmanship. Everything they do is designed to create ales of outstanding art and flavor. Focusing on traditional rustic country style beers brought to life through labor and love, Jolly Pumpkin strives to create beers to lighten the spirit and soothe the soul.

The Jolly Pumpkin is part of Northern United Brewing Co., which also encompasses the Grizzly Peak and North Peak Beer Co. craft beer brands, as well as Civilized Spirits and Bonafide Wine. NUBC’s philosophy focuses on a dedication to conservation, inspiration and locally sustainable practices. All of the beers and spirits under these brands are produced at either the 5600-square-foot facility on Old Mission Peninsula adjacent to Mission Table restaurant (former Bowers Harbor Inn) or at the original Jolly Pumpkin brewing facility in Dexter.

Find NUBC products at stores, restaurants, and bars all throughout Michigan, including: North Peak Brewing Company, Mission Table and Jolly Pumpkin Brewery, all in Traverse City; Jolly Pumpkin and Grizzly Peak, in Ann Arbor.


Contact:           Dianna Stampfler, Publicist

                        269-330-4228 | Dianna@PromoteMichigan.com

2 comments:

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