How do you turn this:
|The Royal Oak Farmers' Market the morning of June 18th.|
|The Royal Oak Farmers' Market during BRU Fest on June 18th.|
in less than six hours?
Take about 1,000 people, a whole lot of beer, burgers, and chicken wings, and bring them together in the center of the Royal Oak Farmers' Market. But this wasn't your average beer festival; BRU was designed to bring people together with great food and quality craft beer to share their good fortune for the benefit of children and adults affected by leukemia, lymphoma, and other blood related cancers throughout the state of Michigan.
The brainchild of this event was William Seklar, the President and CEO of the Children's Leukemia Foundation of Michigan. When he pitched the idea to the other partners involved - Bell's Brewery, Bagger Dave's, Buffalo Wild Wings, and Treat Dreams - they were all instantly on board with the idea.
|David Munro, left and William Seklar, right|
David Munro, the Regional Brewery Representative from Bell's informed us that they supplied 28 half barrels and 4 quarter barrels of 13 different Bell's beers Saturday night: everything from the well-known summer favorite Oberon to Batch 9,000, Batch 10,000, Cherry Stout, and Bell’s Consecrator Doppelbock. The Cherry Stout and Consecrator Doppellbock are usually not available at this time of year and the Batch 9,000 and 10,000 were limited release beers from 2009 and 2010, respectively.
|Mark Dizik from Rave Associates handing out some beer samples.|
|Volunteers handing out samples from Treat Dreams|
|DJ Mike Anthony|
*The WALK for Leukemia event is scheduled for June 25th in Grand Rapids, and there is still time to sign up and show your support.